Apple Retail Strategy
Steve Chazin
April 12, 2012
Getting ready to publish some new content related to Apple's retail strategy and I came across Carmine Gallo's Forbes' blog on the reinventing businesses the
Apple Marketing Strategy drives Apple stock price past Google
Steve Chazin
April 5, 2012
Apple’s stock price eclipsed Google’s for the first time ever.
Apple Retail Success
Steve Chazin
March 29, 2012
Apple’s marketing secrets have led to Apple’s Retail Successes – stunning accomplishments for a company that has only 10 years experience in retail…now the most successful retailer…ever!
Apple iPad Marketing Innovation meets…clothing?
Steve Chazin
March 10, 2012
Is the time right for iClothing?
Apple iPad Marketing Has Begun
Steve Chazin
March 7, 2012
Photo taken at 9:10 PM PT on eve of iPad HD or iPad 3 launch. Apple Marketing rarely plays with colors in the Apple logo
Apple Marketing and the Education Opportunity
Steve Chazin
January 18, 2012
Apple is applying great marketing to an problem that Steve Jobs wanted to solve: revolutionize education
UPDATE: Brand new BBC Program on Steve Jobs
Steve Chazin
December 17, 2011
View a brand new BBC television special on the life and times of Steve Jobs: Billion Dollar Hippie (with new details from Apple insiders…including yours truly)
Inspired by Steve: My New Book on Apple Marketing
Steve Chazin
October 21, 2011
After spending the last few weeks thinking about Steve and the impact he had on the world, I've decided to write a more detailed book
Tribute to Steve Jobs
Steve Chazin
October 7, 2011
Steve Jobs' death hit me in a way I wasn't expecting, even though I was expecting Steve Jobs' death. I'll write much more on these
First Apple Launch without Steve Jobs
Steve Chazin
October 4, 2011
Can Apple Marketing maintain the same level of excellence under Tim Cook as it did under Steve Jobs? Evidence from today’s iPhone 4S product launch – Tim Cook’s first – says the answer may be no.