Final Cut Pro X, Avid and Apple’s Marketing Strategy
Steve Chazin
June 24, 2011
UPDATE 7/5: Nice job Avid (Hi Paul!) I love it when worlds collide. As many of you know, I worked at Apple for about
Apple iPad 2 Commercial Success
Steve Chazin
May 4, 2011
Apple iPad 2 commercial is elegant and simple. Just like the iPad.
Apple marketing strategy drives earnings and hides iCloud secret
Steve Chazin
April 28, 2011
Apple had another blowout quarter. No surprise there. But what's hidden in the numbers is a surprise. Tremendous optimism for the new Apple Cloud strategy
Skype borrows from Apple’s Marketing Strategy to demonstrate the power of video
Steve Chazin
April 4, 2011
Skype Video Chat gets a great Video that shows how Apple’s Marketing Strategy has influencing Skype’s marketing department
iPad is changing the face of TV
Steve Chazin
March 24, 2011
I know there has been some hoopla around the eventuality of AirPlay coming to a television set near you. But not much has been made
The Beatles come to Apple (or Apple Marketing takes the Abbey Road)
Steve Chazin
November 16, 2010
The Beatles beat a path to iTunes but does this generation care? You decide.
The Beatles come to Apple (or Apple Marketing takes the Abbey Road)
Steve Chazin
November 16, 2010
The Beatles beat a path to iTunes but does this generation care? You decide.
Magical Device, the iPad
Steve Chazin
January 28, 2010
I'll have much more to say on this shortly but I need to get two things off my chest first: 1. Apple isn't trying to
Win the new Apple iPad
Steve Chazin
January 26, 2010
Win a New Apple Tablet just for trying Free Web Conferencing by Dimdim
Secrets of the Apple Tablet
Steve Chazin
January 4, 2010
Okay, now this is getting way too fun. Far be it for me to resist from the rampant rumor mongering, but here is what I