Imagine sellling the #1 smartphone in a country as large as Japan.
Now imaging being the company that holds positions #1, #2, #3, #4, #5, #6, #7, #8, #9, and #10…simultaneously.
Stop imagining…that company that is doing that right now is Apple. Here's proof. What's more, the iPhone is suddently helping improve the trade deficit between Japan and the US and soon to hold 50% market share of smartphones in the country.
This is classic Apple – suddenly, anything Apple sells is in vogue throughout all of Japan: to be seen as cool, you need that white, black or gold Apple logo in your hand. Remember how it seemed like suddenly everyone in the US was wearing white headphones in 2005? That's how it is for iPhones in the land of the rising sun, today.
Bodes well for Apple marketing: the smaller size of the iPhone 5 and smaller iPad Mini has huge upside while Samsung, being a Korean company, can't easily follow Apple into Japan.