Apple Marketing iPad

I've gotten many emails and phone calls about Apple's iPad marketing over the last few weeks all asking about Apple's marketing prowess. One of the tenets of great marketing is what I call "passion over logic." In other words, when your passion dictates you have to have something you reach for your wallet in spite of your better judgment.

Great marketing can help sell you something you really don't need. We've all been victims of great marketing.

Apple somehow takes it to another level. How many companies have customers lining up to buy something they have never held, seen or used before? Apple seemingly hosts a press event, updates their website, posts a few television commercials and waits for the cash register to ring.

Is there something "magical and revolutionary" about their marketing? I think I have an answer, but first a question.
Based on everything you know about the iPad, do you intend to purchase one?

Please take this one question survey and we'll all know what others are thinking. Feel free to craft your own answer if Yes and No isn't enough for you 😉

3 thoughts on “Apple Marketing iPad”

  1. Hello,
    Xmultiple released a small adapter for the iPad, which I would like to make you aware of.
    Our iXP1-500 iPad adapter solves the problems iPad users have charging from their desktop and laptop computers. Now there is a solution with the iXP1-500 USB adapter. Simply attach the iXP1-500 adapter to your existing Apple charge/sync cable and your iPad will charge from your computer’s USB port – Guaranteed.
    iXP1-500 technology.
    The iPad Charging with a USB port is mostly not a solution. Plugging an iPad into a computer’s USB port, instead of an AC jack, often results in syncing only. The iPad requires 10W of energy to charge, which is much more than a typical USB port provides. However, even a USB port will work extremely slow compared to an AC outlet. That means most desktops and laptop USB ports won’t charge the iPad. Therefore, to charge the iPad you have to be a slave to a wall outlet.
    If a user wants ever a better solution the XP1Power XP-2500 rechargeable battery built into the USB charge/sync cable solves this problem as well and provides a rechargeable battery integrated into the cable to provide power and charging when you are away from home or office.
    The iXP1-500 Adapter and the XP1Power XP-2500 are inexpensive solutions and they make charging convenient. Pick the solution, which is best for you. The XP1Power XP-2500 will charge the iPad while you are on the go. Anywhere. No need for an USB port or a wall outlet.
    We are presently looking for the right sales channels for these new and unique products.

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