But I just don't know how I feel about this. Halfway through the video I was getting nauseous (perhaps that was the camera work) but it seems like everything that Microsoft is trying to do around marketing itself as just as hip as Apple (first it was Zune packaging, then the "I'm a PC" TV commercials, the too-cute-for-business people Windows 7 ads and now Microsoft Retail Stores) seems to come off as too contrived.
Am I just being harsh? Or has all those years of selling against Microsoft tainted me. What say you?
I don’t know about anyone else. But, if I were to go to a Microsoft store, I would not go planning on dancing or watching a lame show. I would be going to look at the merchandise that is being sold and to ask questions. The employees of the store better have answers and I had better be able to hear them. I also would not want anyone disrupting my travel throughout the store.
This has been exposed as astroturfing.
http://www.appleinsider.com/articles/09/11/18/microsoft_retail_store_gets_odd_viral_marketing_buzz.html
that made me feel uncomfortable… like when you go to buy a new suit and an overly helpful sales person goes too far smoothing out the wrinkles… was that square dancing?
Seems like Microsoft is trying too hard.. forcing it. I’d hate to be one of those employees and looking like a dumbass, and I’d hate to be one of the customers who just wants to get in and get the f* out, have their questions answered, especially in this fast-paced society. If the skit were a lot shorter maybe it’d be more acceptable but really who wants to wait some time, annoyed, for these people to finish their dance and get their darn computer? For me, I want to know the best for my money, and get home and open the sucker up asap to test it out!
having fun make people feel uncomfortable because we are so uptight in our daily lives, dance like no one is watching
Eww…a Microsoft Store. I would never go in there! Microsoft is trying too hard to be something that they’re not. Windows is boring and it should be marketed as that. There’s no need to pretend or walk around the truth.